Set a revenue goal. Ephermal reverse-engineers the budget, allocates across Meta and Google, and auto-scales winning campaigns, without you touching a single ad manager.
Without data-driven allocation, you're flying blind across every platform you run ads on.
Without industry ROAS benchmarks, most merchants overbid on low-converting audiences and burn budget before learning what works.
Splitting 50/50 between Meta and Google ignores your store's actual buyer journey. One channel almost always outperforms. AI knows which.
By the time you notice a winning campaign and manually increase spend, the momentum window has closed. Automation catches it in hours.
From store connection to live, AI-managed campaigns in under 10 minutes.
Ephermal reads your product catalog, historical sales data, and existing campaign performance across Meta and Google. No manual data entry, pulled automatically in seconds.
Type in your monthly target. The AI reverse-engineers the daily budget, platform split, and ROAS threshold to hit it, calibrated to your store's real conversion data, not generic benchmarks.
Campaigns go live immediately. The AI monitors performance hourly, reallocates budget from underperformers to winners, and pauses fatigued creatives before they drain spend.
Six core capabilities that replace an in-house ads team at a fraction of the cost.
AI distributes spend across Meta and Google based on real-time ROAS signals from your store, not industry averages.
When a campaign exceeds your ROAS target, spend scales automatically up to your daily cap. No manual intervention.
Launch and manage campaigns entirely within Ephermal. You never need to log into Meta Ads Manager or Google Ads.
AI monitors CTR decay and frequency curves to flag and swap creatives before performance drops cost you money.
Revenue attribution is unified across channels so budget moves to where real sales are happening, not just clicks.
30-day revenue forecasts based on your spend trajectory, seasonality signals, and category benchmarks.
Drag the slider to see your AI-recommended budget breakdown in real-time.
AI-calculated budget split based on e-commerce ROAS benchmarks.
Estimates based on average e-commerce benchmarks. Results vary by niche, creative quality, and audience size.
Starter merchants get manual budget tools. Upgrade to let AI handle everything.